Copy write TK Digital website
Brief
Finish the TK Digital website copy. A v6 markdown draft already exists at `outputs/task--L7MH52m/copy-write-tk-digital-website.source.v6.md` — the previous agent timed out before completing the quality pass and PDF export. **Your job is to:** 1. Read the existing v6 draft at `outputs/task--L7MH52m/copy-write-tk-digital-website.source.v6.md` 2. Read the TOV questionnaire at `tasks/attachments/task--L7MH52m/tk-digital-tov-questionnaire-v2__2_-2.docx` — this is the source of truth for voice and tone 3. Run every page through the `avoid-ai-writing` skill — strip generic marketing patterns, filler, or AI-sounding copy 4. Run through the `copy-editing` skill for tightness and quality 5. Save the improved copy as `outputs/task--L7MH52m/copy-write-tk-digital-website.source.v7.md` 6. Export the final copy as PDF to `outputs/task--L7MH52m/copy-write-tk-digital-website.v7.pdf` **Client:** TK Digital — Thomas Kelly's own marketing consultancy for Irish SMEs. See `knowledge/clients/tkdigital.md`. **Key voice rules from the questionnaire:** - Voice: Direct, Approachable, Sharp - Pronoun: "We" throughout. Tom Kelly named on About page only. - Formality: Style B — "We run your ads properly and show you what you got for the money." - Banned words: data-driven, AI-led, revolutionary, "expert" used loosely, agency jargon - Never sound: arrogant, like a know-it-all, or use the "expert" tag loosely - Humour: conversational with a splash — keep website copy warm but not trying too hard - Messaging priority: 1. Full-service 2. Direct access 3. Honest 4. Results-focused 5. Qualified 6. Local - Pricing: removed entirely - Primary CTA: "Get in Touch" (contact form) - Services: 7 (Website Design, SEO, Meta Ads, Google Ads, Email Marketing, Marketing Consultancy, AI Upskilling) **Pages to cover:** Homepage, About, Services (main), Website Design & Development, SEO, Google Ads, Meta Ads, Email Marketing, Marketing Consultancy, AI Upskilling, Work/Case Studies, Contact **Quality bar:** - Make the copy sound like a real Irish marketing consultant wrote it, not an AI. Tom is from Longford, talks plain, doesn't waffle. - Cut anything that reads like filler. Every sentence should earn its place. - Check that no banned language crept in. - Ensure the tone is conversational Irish English — not American marketing speak. **Brand details:** - Brand name: TK Digital - Colours: Navy (#0D1B2A), Amber (#E8A838), Off-white (#F8F7F4) - Font: Montserrat - Location: Longford, serving Midlands and Dublin
Output Files
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Agent Notes
Previous versions: v1 (questionnaire), v2 (stub), v3-v5 (full drafts), v6 (timed out before quality pass) **v7 (current):** - `outputs/task--L7MH52m/copy-write-tk-digital-website.source.v7.md` — Full website copy, all 12 pages, quality-passed - `outputs/task--L7MH52m/copy-write-tk-digital-website.v7.pdf` — PDF export
Feedback Log
Where is the output? ### History - Thomas: "It says there is no brief provided. The brief is in the last feedback log entry, prior to this." - Thomas: "Revise the document" - Thomas: "send this through the critic loop. this copy is extremely poor" - Thomas: "here is the questionnaire back for you to review" - Attached: tk-digital-tov-questionnaire-v2__2_-2.docx ### PM Unblock Note — 2026-06-29 Task timed out on revision 5 (agent ran 35min with no output). v6 markdown draft exists but has NOT been through a quality pass or PDF export. The copywriter must: 1. Quality-pass the v6 draft using avoid-ai-writing and copy-editing skills 2. Save improved version as v7 3. Export PDF Priority remains urgent. This is Thomas's own website — quality must be exceptional.